GDPR Compliant Privacy Statement

Toyo Tire Corporation and data privacy

Toyo Tire Corporation ("Toyo Tires") are committed to protecting and respecting your privacy.

This privacy statement sets out the basis on which we will process any personal information that we may collect about you as a visitor to our website or premises or a contact at one of our customers, suppliers or other business partners.

The information that we collect about you

We may collect and process the following information about you:

  • Information that you give us: This is information about you that you give to us when visiting our website (for example, when you enter a competition or register for a promotion or offer), giving us a business card (or similar), filling in forms that we ask you to complete or corresponding with us by telephone, post, email or otherwise. It may include, for example, your name, address, email address and telephone number; information about your business relationship with Toyo Tires (if any); information about your professional role, background and interests; and information about Toyo Tires' products that you have purchased and where you purchased them.
  • Information that our website and other systems collect about you:
    • If you visit our website it will automatically collect some information about you and your visit, including the Internet protocol (IP) address used to connect your device to the Internet and some other information such as your browser type and version and the pages on our site that you visit.
    • If you exchange emails, telephone conversations or other electronic communications with our employees and other staff members, our information technology systems will record details of those conversations, sometimes including their content.
    • Some of our premises have closed circuit TV systems which may record you if you visit our premises, for security and safety purposes.
  • Other information: We may also collect some information from other sources. For example:
    • If we have a business relationship with the organisation that you represent, your colleagues or other business contacts may give us information about you such as your contact details or details of your role in the relationship.
    • We sometimes collect information from third party data providers or publicly available sources for anti-money-laundering, background checking and similar purposes, and to protect our business and comply with our legal and regulatory obligations.

The uses that we make of your information

We may use your information for the following purposes:

  • to operate, manage, develop and promote our business and, in particular, our relationship with the organisation you represent (if any) and related transactions – this includes, for example, billing / payment purposes;
  • to administer competitions, promotions and offers run through our website;
  • to operate, administer and improve our website and premises and other aspects of the way in which we conduct our operations;
  • to protect our business from fraud, money-laundering, breach of confidence, theft of proprietary materials and other financial or business crimes; and
  • to comply with our legal and regulatory obligations and bring and defend legal claims.

We may from time to time review information about you held in our systems – including the contents of and other information related to your email and other communications with us – for compliance and business-protection purposes as described above. This may include reviews for the purposes of disclosure of information relevant to litigation and/or reviews of records relevant to internal or external regulatory or criminal investigations. To the extent permitted by applicable law these reviews will be conducted in a reasonable and proportionate way and approved at an appropriate level of management. They may ultimately involve disclosure of your information to governmental agencies and litigation counterparties as described below. Your emails and other communications may also occasionally be accessed by persons other than the member of staff with whom they are exchanged for ordinary business management purposes (for example, where necessary when a staff member is out of the office or has left Toyo Tires).

We will only process your personal information as necessary so that we can pursue the purposes described above, and then only where we have concluded that our processing does not prejudice you or your privacy in a way that would override our legitimate interest in pursuing those purposes. Generally the legitimate interest pursued by us in relation to our use of EU personal data is the efficient performance or management of our business relationship with you. In exceptional circumstances we may also be required by law to disclose or otherwise process your personal information. We will tell you, when we ask you to provide information about yourself, if provision of the requested information is necessary for compliance with a legal obligation or, on the other hand, if it is purely voluntary and there will be no implications if you decline to provide the information. Otherwise you should assume that we need the information for our business or compliance purposes (as described above).

Disclosure and international transfer of your information

We may disclose personal information about you, where reasonably necessary for the various purposes set out above:

  • to the other members of the Toyo Tires group of companies;
  • to your colleagues within the organisation that you represent;
  • to service providers who host our website or other information technology systems or otherwise hold or process your information on our behalf, under strict conditions of confidentiality and security;
  • to a person who takes over our business and assets, or relevant parts of them; or
  • in exceptional circumstances:
    • to competent regulatory, prosecuting and other governmental agencies, or litigation counterparties, in any country or territory; or
    • where we are required by law to disclose.

These disclosures may involve transferring your personal information overseas. You should be aware that this may include transfers to countries outside the European Economic Area, which do not have similarly strict data privacy laws. In those cases, where we transfer personal data to other members of the Toyo Tires group or our service providers, we will ensure that our arrangements with them are governed by data transfer agreements, designed to ensure that your personal information is protected, on terms approved for this purpose by the European Commission. Please Contact us (see below) if you would like to know whether any such agreements are in place or, if so, to see a copy.

Retention and deletion of your information

We will delete the information that we hold about you when we no longer need it.

Note that, if you are a contact at one of our customers, suppliers or other business partners, we may retain some limited information about you even when we know that you have left the organisation that you represent, so that we can maintain a continuous relationship with you if and when we are in contact with you again, representing a different organisation.

The use of Cookies

In order to improve the services provided, our website automatically collects information such as Internet domain names, IP addresses, Cookie and other information on the viewing of our website.

A cookie is a small text file that the website sends to your device and it can store information on or retrieve information from your web browser. It identifies your device, typically your web browser, but it cannot directly identify you as an individual.

Cookies enable us to provide you with enhanced functionality, to gather analytical data to improve website performance, and enable us or our AdTech partners to deliver personalized advertisements according to your interests by tracking you across the internet.  Our website uses different types of cookies as follows. Some cookies are placed by third party services that appear on our website.

You can choose whether to allow this Website or third-parties (e.g. AdTech partners, etc.) to set cookies which are not strictly necessary for the functioning of the website via the cookie banner or cookie settings button provided on this Website.

In addition, our website has introduced Google Analytics, an access analysis tool provided by Google, Inc. Google Analytics uses the cookie function to obtain information on your behavior and also measures your attribute data such as age, gender, and interests obtained from Google's advertising network, etc. For more information, please see "Google's Use of Information Collected from Sites and Apps that Use Google's Services" (external site).

Disabling Google Analytics can be done by applying the "Google Analytics Opt-out Add-on" (external site) provided by Google.

In addition to the above, you can also deactivate the cookie function by setting their browsers, etc. However, please note that in such cases, some of the services on our website may not be available.

Your rights

You may have a right of access to the personal information that we hold about you, and to some related information, under data protection law. You can also require any inaccurate personal information to be corrected or deleted. You have the right to withdraw your consent at any time. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

Your right to object to processing

You can object to our use of your personal information for direct marketing purposes at any time and you may have the right to object to our processing of some or all of your personal information (and require them to be deleted) in some other circumstances.

Contact us

We welcome questions, comments and requests regarding this privacy statement and our processing of personal information. please send them to the our contact notified to you when the information is distributed. You can also lodge a complaint about our processing of your personal information with the supervisory authority.

Changes to this policy

Any changes we make to this privacy statement in the future will be posted to this website (at Please check back frequently to see any changes.