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Press Release

May. 20, 2008

New Long- and Medium- Term Business Plans; "Vision '15" and "Medium-Term Business Plan 2008"

OSAKA, JAPAN - May 20, 2008 - Toyo Tire & Rubber Co., Ltd. (President and CEO: Kenji Nakakura) announces its new guiding management policies in the form of the new long-term management vision (Vision '15), which will guide the Toyo group through fiscal 2015, and the three-year business plan (Medium-Term Business Plan 2008), which sets forth medium-range goals through the year ending March 31, 2011. The details are as follows.

1. Vision '15
Vision '15 sets forth the goals and aims for 2015, when the Company will celebrate the seventieth anniversary of its foundation.

In Vision '15, the Company aims to:
- Sustain global growth by leveraging differentiation technologies with a focus on tire and anti-vibration rubber
- Earn public confidence, with each employee fulfilling CSR (Corporate Social Responsibility)
- Invite individuals to give full play to their diverse skills

Concrete visions
[Tire business]
Reinforce global supply/distribution systems and establish technologies for differentiated products
[DiverTech business]
Carry out business structural reform with the anti-vibration rubber business as a core
[Environment]
Aim to become an environmentally advanced company by development of the environmental consideration technology and substantiality of the contribution to society activity
[Human resources]
Change the organizational climate with a view towards supporting global growth strategies

2. Medium-Term Business Plan 2008
The first step in realizing "Vision '15," the "Medium-Term Business Plan 2008" lays down the three basic policies and four basic strategies given below, under the slogan of "Global Growth."
 
Slogan at the whole company: Global Growth
Aim to be a truly global company while fostering change in organizations and individuals

Three basic policies
1. Management transparency
2. Technology-oriented management
3. Structural reform to achieve global growth

Four basic strategies
1. Enhance corporate value by accelerating global growth strategies
2. Concentrate management resources on core businesses
3. Change business models to promote structural reform
4. Aim for proprietary differentiation technologies

Numerical targets for the Toyo group
Billions yen, excepting forex assumptions
  FY2007 Results FY2010 Targets
(Medium-Term Business Plan 2008)
Net Sales 357.2 410.0
Operating Income 13.2 23.5
Ordinary Income 9.9 20.8
ROA 3.0% 6.0%
Forex Assumptions $1 = ¥115
1 Euro = ¥162
$1 = ¥100
1 Euro = ¥160

 

 

 

Toyo Tire Corporation
Corporate Communications Dept.
Hyogo Head office Telephone: +81-72-789-9100 Facsimile: +81-72-773-3272