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Press Release

Aug. 04, 2009

ECO Mark Renewal on Fuel-Efficient Tires

Osaka, Japan - August 4, 2009 - TOYO TIRE & RUBBER Co., Ltd. (President and CEO: Kenji Nakakura) announces that it renews ECO mark. The existing mark has been on fuel-efficient tires sold in Japan, which reduced rolling resistance by 10% compared to the conventional products. This renewed ECO mark will be adopted all over the world in future.

ECO MarkThis mark is designed based on a new green leaf and "E" for ECO is placed in it.

New designed ECO mark will be gradually adopted on fuel-efficient tires after "ECO WALKER", which will be initially launched in Japan. This is a universal mark and will be adopted all fuel-efficient tires of TOYO TIRES including for passenger cars, light trucks, trucks and busses.

TOYO TIRES aims to shift all products to eco-friendly products by around 2015.


 

 

Toyo Tire Corporation
Corporate Communications Dept.
Hyogo Head office Telephone: +81-72-789-9100 Facsimile: +81-72-773-3272
Tokyo office Telephone: +81-3-5780-8158 Facsimile: +81-3-5780-8159